SOCIAL MEDIA MANAGEMENT

SOCIAL MEDIA MANAGEMENT Course Details

Social media management involves strategically creating, publishing, promoting, and analyzing content across platforms like Instagram, Facebook, and LinkedIn to build brand awareness, engage audiences, and drive business goals. It includes managing daily interactions, scheduling posts, monitoring trends, and analyzing performance data

                                                                    
                                                                      Duration:
                                                                    6 months

                                                                    
                                                                    Eligibility:
                                                                    ELIGIBILITY: Plus Two or equivalent examination recognized by this University with other subjects under Part III optional subjects provided they have secured 45% of the aggregate marks.

Job Sector

Digital Marketing Agencies: Managing social media for multiple client brands.
Corporate/In-House Marketing: Working directly for a company, spanning sectors like E-commerce, Fashion, Tech, and Healthcare.

Freelancing/Contracting: Providing services to smaller companies or startups
. Influencer/Creator Agencies: Focusing on talent management and brand collaborations.

Job Role

Social Media Manager/Specialist: Develops and implements high-level social media strategies, manages content calendars, and oversees brand voice.
Social Media Coordinator/Executive: Executes daily tasks such as scheduling posts, creating graphics using tools like Canva, and monitoring engagement.
Social Media Analyst: Tracks and analyzes performance metrics (reach, impressions, shares, clicks) to optimize campaigns.

Social Media Advertising Manager/Paid Specialist: Manages paid advertising budgets, runs campaigns (e.g., Facebook Ads), and manages ROI.
Community Manager: Focuses on customer interaction, responding to messages, comments, and maintaining brand reputation

35 Minutes

Instructors

Jhon Pedrocas

Professor

Jhon Pedrocas

Professor

35 Minutes

Stephane Smith

4.5 256 Reviews

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